Concussion Grenade Marketing

The last few weeks I’ve been deep sea diving. Metaphorically speaking. More on that soon. Today: A shortish video* on a commonish marketing thing that just oozes craptasticness. * It’s a tiny bit longer than I wanted. But this feels important. p.s. The video’s a little swear-ey. If you were thinking of watching it at…

Zing. Your Thing. And Secret Decoder Rings.

Once upon a time, I had this thing that I totally wanted to do. A project I was seriously stoked about. When the idea initially landed, I was all hell yeah! about it. I was totally amped. And I immediately set forth scribbling a ton of notes in my Moleskine like a mad man. Writingwritingwriting….

Do the boring shit

So I’m getting some new pictures taken. Have I mentioned that I’d rather poke my eyes out with dirty chopsticks than get in front of a camera? My first choice happens to live a kajillion miles away. Sob. So after nursing that heartbreak, I was left to ferret out some local folks. I asked around…

Facets.

There are tons of well-meaning business peeps dishing out advice that pushes you to pick. To be this. Or be that. To rock it this way. Or don’t even bother. The nudge to narrow it down. To niche your ass off. To pick one part of you. And just show that. Keep it simple and…

Tiny bridges

By the time you read this, my sister will be in surgery. Brain surgery. She’s had Meniere’s disease for years. And it’s made her life pretty miserable. So she’s having a major operation today. Hoping things will be better. And, for her, better just means being able to walk without falling down. Or going a…

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